Social media is a virtual reality platform and it follows the same ‘friendship rules’ as reality. People don’t want to listen to companies bragging about their products and services all the time, but they expect it to be a mutual communication – there have to be talking and listening. In other words, would you be...Read More
Ethos Integrated Solutions, the regional leader in customer experience management, is revolutionising customer experience in the UAE and beyond with the launch of Mapovate – the world’s first, bi-lingual customer journey mapping software available in both English and Arabic, with dynamic, real-time voice-of-customer.Read More