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Our Recent Articles
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January 5, 2018
How to Do a Competitive Analysis in Five Steps
Running a business, as you no doubt already know, is about much more than having products and...
January 28, 2018
Top Customer Service Survey Questions to Ask
Customer satisfaction is crucial to any business. Understanding how your customers feel about your services and products...
January 22, 2018
How to Use Customer Experience Maps to Develop a Winning Content Marketing Strategy
Customers can be difficult to understand, let alone form a lasting relationship. Using customer experience maps effectively...
January 14, 2018
How to Make Your First Customer Journey Map
They say that life is a journey, but it might be more accurate to say it’s a...
January 7, 2018
Top 5 Components of Effective Customer Journey Maps
Customer journey mapping can provide valuable insights which enable your business to grow and exceed buyers’ expectations....
December 28, 2017
Why is Customer Journey Mapping so Important?
Customer journey maps empower businesses to make informed plans based on customer experiences. They help stakeholders gain...
December 20, 2017
6 Steps to Employee Happiness
All good leaders know that finding the right staff and looking after them is key to a...
December 12, 2017
Service Olympian Awards: Has Your Company Entered Yet?
The most coveted customer service programme in the Middle East, The Service Olympian Awards are a must...
December 6, 2017
Mistakes to Avoid in Your Voice of Customer Program
The Voice of the Customer (VOC) Program is a relatively new term that describes customers’ feedback about...
October 28, 2017
Why is Customer Feedback Important?
Asking for customer feedback is always a double edged sword. It’s great when people have lovely things...
November 21, 2017
What is the UAE Global Star Rating Program & What Does it Mean For Your Organization?
Today’s customer is able to enjoy more choice and convenience than ever before, but this age of...
November 14, 2017
Why Being a Customer is the Best Way to Learn Great Service
There’s a whole world of knowledge out there about all sorts of subjects- you can buy books...
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