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Our Recent Articles

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11

How to Do a Competitive Analysis in Five Steps

Running a business, as you no doubt already know, is about much more than having products and...
11

Top Customer Service Survey Questions to Ask

Customer satisfaction is crucial to any business. Understanding how your customers feel about your services and products...
11

How to Use Customer Experience Maps to Develop a Winning Content Marketing Strategy

Customers can be difficult to understand, let alone form a lasting relationship. Using customer experience maps effectively...
11

How to Make Your First Customer Journey Map

They say that life is a journey, but it might be more accurate to say it’s a...
11

Top 5 Components of Effective Customer Journey Maps

Customer journey mapping can provide valuable insights which enable your business to grow and exceed buyers’ expectations....
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Why is Customer Journey Mapping so Important?

Customer journey maps empower businesses to make informed plans based on customer experiences. They help stakeholders gain...
11

6 Steps to Employee Happiness

All good leaders know that finding the right staff and looking after them is key to a...
11

Service Olympian Awards: Has Your Company Entered Yet?

The most coveted customer service programme in the Middle East, The Service Olympian Awards are a must...
11

Mistakes to Avoid in Your Voice of Customer Program

The Voice of the Customer (VOC) Program is a relatively new term that describes customers’ feedback about...
11

Why is Customer Feedback Important?

Asking for customer feedback is always a double edged sword. It’s great when people have lovely things...
11

What is the UAE Global Star Rating Program & What Does it Mean For Your Organization?

Today’s customer is able to enjoy more choice and convenience than ever before, but this age of...
11

Why Being a Customer is the Best Way to Learn Great Service

There’s a whole world of knowledge out there about all sorts of subjects- you can buy books...
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